Achieve maximum impact. The Grand Re-Opening at Lake Gregory in Crestline, California, was huge. But the beginnings were modest for the California Parks Company. Despite their close proximity to San Bernadino and its large population base, Lake Gregory had struggled to generate consistent revenue. Our partnership with them revitalized the lake and created a new aquatic destination.
Our location has NEVER ever been as busy as it has been this year. We’re looking forward to many years of success.
Marketing Coordinator, California Parks Company
CLIENT CHALLENGE 1: Improve awareness...
CLIENT CHALLENGEImprove awareness of the small, underutilized lake and attract more local patrons and tourists to increase overall attendance and park usage.
CRS SOLUTIONCreate Splash Island, an aqua park with strategic placement. It is highly visible from the main road, restaurants, and local neighborhoods, making it an excitement-generating attraction for thousands of onlookers.
CLIENT CHALLENGE 2: Significantly boost...
CLIENT CHALLENGESignificantly boost revenue at Lake Gregory and maximize the entertainment opportunity on their waterfront.
CRS SOLUTIONIntroduce a special day fee. With the aqua park in place, this justifiable day fee to use the aquatic playground generated significant revenue for the park.
CLIENT CHALLENGE 3: Successfully promote...